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Web credibility benefits

Web credibility is about making your website in such a way that it comes across as trustworthy and knowledgeable.

Find out how we can help your website gain credibility. You can also learn web credibility here on this website.

Just 52.8% of web users believe online information to have credibility

University of California, Los Angeles

Web credibility is extremely important and has numerous benefits:

Increase in the organisation's image

Your online presence and credibility is now as important as your other marketing efforts - perhaps more so - because:

  • There are now 35 million people in the UK using the Internet (source: CIA)
  • The Internet is a one-way medium - if your site users perceive your organisation as lacking in credibility then you'll be unable to defend yourself

Stand out from the crowd

  • There are about 35 million websites on the Internet (source: Zooknic) - by 2014 there'll be an estimated 150 million, not including personal websites (source: Jakob Nielson)
  • Four in five users say that being able to trust the information on a site is very important to them in deciding to visit a website (source: Princeton Survey Research Associates)

With so many people online and so many websites competing with yours, if you can't persuade Internet users to be loyal to your website then your competitors will.

What next?

Please contact us by phone on 0870 242 6095 or by e-mail at . We'll discuss your website needs and requirements with no pushy sales pitch and no obligation to you.

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