The very interesting talk last week at UKUPA on UX Strategy got me into some serious thinking.
The evening started off with an academic definition of what User Experience (UX) Strategy is by Tom Wood
It was then followed by a reality check by Leisa Reichelt on how realistic is it to implement strategy in organisations
Zachary Paradis … Read more about ‘Let’s talk strategy’
Yesterday Barclays launched Pingit, their person to person money transfer app.
The free app from Barclays is predicted to change the way that people and small businesses transfer money by making it easy and quick putting the ability to transfer money right at your finger tips - all you have to do is put in the … Read more about ‘Would you trust your mobile with your money?’
Our recent Retail report evaluated the multi-channel e-commerce experience for 15 of the UK’s best known high street retailers. Next performed really well with scores of 4 or 5 out of 5 for the majority of guidelines, and it’s likely that it would have come top but for a poor checkout process (check out the report … Read more about ‘Next wins top digital experience… almost’
On a recent trip out of Victoria Station in the morning rush hour to visit a client, I nearly forgot that my Oyster card doesn’t take me further than the end of the zone map. No bother I thought, I’ll buy a ticket instead. I then proceeded with one of my most frustrating transactions and … Read more about ‘Automated services: One-size-fits-all frustrates many’
A hot topic in the mobile user experience world right now is - will Nokia win back a larger share of the smartphone market with ‘Glanceable Design’?
I recently read an interesting interview in the Guardian with Nokia’s VP of design Marko Ahtisaari.
Nokia had been a front-runner in innovative mobile design for so many years, it … Read more about ‘‘Glanceable design’ - a great user experience innovation?’
Hotels.comHotels.com gained a much stronger competitive advantage due to a great mobile strategy
MacmillanMacmillan got fantastic results from our work, including a 50% reduction in mobile homepage drop-offs
Hitachi CapitalHitachi Capital now delivers a market-leading online proposition and the best user experience possible
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