Posts written by Yeevon Ooi

Fancy UX terms - what does it mean across continents?

By Yeevon Ooi on 25 October 2011

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A few months ago I ran workshops at UXcamp Europe and UXcamp London on How to make decisions collaboratively (without killing each other) using the KJ method. The KJ method was invented by Jiro Kawakita and is a brainstorming method which helps groups reach consensus quickly and accurately especially when it involves prioritising something. A … Read more about ‘Fancy UX terms - what does it mean across continents?’


How to make decisions collaboratively (without killing each other)

By Yeevon Ooi on 18 October 2011

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I recently ran workshops at UXcamp Europe and UXcamp London on How to make decisions collaboratively (without killing each other) using the KJ method. The KJ method was invented by Jiro Kawakita and is a brainstorming method which helps groups reach consensus quickly and accurately especially when it involves prioritising something. Step-by-step instructions on how … Read more about ‘How to make decisions collaboratively (without killing each other)’


Multichannel this & multichannel that

By Yeevon Ooi on 16 September 2011

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Terms like multichannel marketing and multichannel business strategy have been cropping up a lot in articles, industry news, board meetings, brainstorm sessions, presentations, workshops … you name it. This prefix has been going around for a while now and has become a must have strategy for most businesses.

What’s interesting though is actually seeing it being … Read more about ‘Multichannel this & multichannel that’


Open, Explore and Close the world

By Yeevon Ooi on 14 June 2011

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I’m in the middle of reading Gamestorming - A playbook for innovators, rule breakers, and changemakers, a book that discusses the concept of games to help communication and idea generation in organisations. I couldn’t agree more with the really simple concept presented by this book, it seems to be one which we use in day … Read more about ‘Open, Explore and Close the world’


Poor use of social media by businesses

By Yeevon Ooi on 31 May 2011

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It’s nothing new, if anything, it now seems compulsory for businesses to have it - yes, I’m talking about social media integration. It’s hard to blame businesses when everything they see on the web, on printed ads, on newspapers, television programmes, magazines and other means of media seem to be donning a series of new … Read more about ‘Poor use of social media by businesses’


 

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