The very interesting talk last week at UKUPA on UX Strategy got me into some serious thinking.
The evening started off with an academic definition of what User Experience (UX) Strategy is by Tom Wood
It was then followed by a reality check by Leisa Reichelt on how realistic is it to implement strategy in organisations
Zachary Paradis … Read more about ‘Let’s talk strategy’
A few months ago I ran workshops at UXcamp Europe and UXcamp London on How to make decisions collaboratively (without killing each other) using the KJ method. The KJ method was invented by Jiro Kawakita and is a brainstorming method which helps groups reach consensus quickly and accurately especially when it involves prioritising something. A … Read more about ‘Fancy UX terms - what does it mean across continents?’
I recently ran workshops at UXcamp Europe and UXcamp London on How to make decisions collaboratively (without killing each other) using the KJ method. The KJ method was invented by Jiro Kawakita and is a brainstorming method which helps groups reach consensus quickly and accurately especially when it involves prioritising something. Step-by-step instructions on how … Read more about ‘How to make decisions collaboratively (without killing each other)’
Terms like multichannel marketing and multichannel business strategy have been cropping up a lot in articles, industry news, board meetings, brainstorm sessions, presentations, workshops … you name it. This prefix has been going around for a while now and has become a must have strategy for most businesses.
What’s interesting though is actually seeing it being … Read more about ‘Multichannel this & multichannel that’
I’m in the middle of reading Gamestorming - A playbook for innovators, rule breakers, and changemakers, a book that discusses the concept of games to help communication and idea generation in organisations. I couldn’t agree more with the really simple concept presented by this book, it seems to be one which we use in day … Read more about ‘Open, Explore and Close the world’
Hotels.comHotels.com gained a much stronger competitive advantage due to a great mobile strategy
MacmillanMacmillan got fantastic results from our work, including a 50% reduction in mobile homepage drop-offs
Hitachi CapitalHitachi Capital now delivers a market-leading online proposition and the best user experience possible
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