Not a big ecommerce fan myself, the only things I’ve ever bought online are flight tickets, books from Amazon, train tickets, a carpet, a phone case and that’s about it!
You must be wondering what’s wrong with me? But I’m just not a big fan of seeing something on the screen and hoping it meets my … Read more about ‘Latest ecommerce trends’
When creating a new ecommerce website, one of the key issues that is likely to come up is ‘How to create a successful user interface?’ An easy answer could be ‘Do it like Amazon’ and besides, nobody can deny it, Amazon is one of the most successful ecommerce stores worldwide.
Amazon’s facts speak for themselves:
Listed at … Read more about ‘If it works for Amazon, why wouldn’t it work for your site?’
The UK affiliate market broke the £4bn sales barrier in 2009, with over £240m paid out in affiliate commissions (more stats available from the Econsultancy Internet Statistics Compendium 2010). Behind these numbers lays an important human factor; 34% of UK affiliates work full-time running websites as commercial enterprises; only 20% are hobbyists. As a merchant, … Read more about ‘Webcredible viewpoint on affiliate marketing – the importance of partnership’
A lack of transparency and the request for upfront details when purchasing on line is the biggest cause of drop offs according to our recent ecommerce poll.
The research polled over 1,200 online users, asking why they would abandon an order when shopping online. The results were:
Having to register before buying – 29%
Hidden charges at the … Read more about ‘Poll results: Online retailers need to be transparent and upfront’
Yesterday we released the findings of this year’s ecommerce accessibility report and found that, unlike in usability, not much had changed when it comes to website accessibility among the top high street retailers.
Whereas the average score in usability has been increasing year-on-year, the average accessibility score actually went down slightly this year (although that … Read more about ‘Ecommerce accessibility 2010 - report released’
