Posts tagged with 'Social media'

Successful social media podcast available

By Claire Savage on 3 June 2010

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Social media continues its domination in marketing news and buzz. Marketers with years of experience outside of the digital sector and SMEs are often reluctant to adopt it or simply don’t know where to start.

Our Successful Social Media podcast (the link to the podcast is at the bottom of the page) outlines the basics to social … Read more about ‘Successful social media podcast available’


Social media and TV convergence…return of Treasure Hunt?

By Claire Savage on 13 May 2010

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Watching the Gadget Show this week, I was struck by the convergence of social media with TV not in opinion giving or feedback but actual participation by the audience.

The last few months there has been increasingly more press around social media and TV particularly around ‘live’ opinions on the General Election debates.
What was so … Read more about ‘Social media and TV convergence…return of Treasure Hunt?’


2nd leaders’ debate - rating the leaders’ performances

By Abid Warsi on 23 April 2010

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Last week I watched the election on my laptop to experience Social TV. The most interesting aspect was seeing how viewers’ ratings of the leaders changed throughout the debate. This week, I looked at the different ways in which websites or TV channels displayed viewers’ ratings to see which worked best.

Guardian’s Reaction tracker

The Guardian … Read more about ‘2nd leaders’ debate - rating the leaders’ performances’


Election leaders debate - a social TV experience

By Abid Warsi on 16 April 2010

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Many people in the UK had a social TV experience tonight, watching the leaders debate while also commenting on facebook, twitter and chat rooms. Social TV is slowly getting more popular, especially at big events like this. I had my first social TV experience tonight. I had my laptop open on ITV’s website where there … Read more about ‘Election leaders debate - a social TV experience’


Facebook considered easiest to use social network - I’m dubious

By Trenton Moss on 12 March 2010

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Is it? Really? Personally I’m doubtful, but that’s the conclusion of our recent social network usability poll in which half of the respondents felt that Facebook was the easiest to use social network. We asked people ‘which social networking site do you think is the easiest to use?’ The full results were:

Myspace – 4%
Facebook – … Read more about ‘Facebook considered easiest to use social network - I’m dubious’


 

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