Posts tagged with 'User experience'

Most common checkout usability issue ever?

By Philip Webb on 13 December 2011

There’s a usability issue so common that I’ve lost count of the number of times I’ve seen customers stumble on it. At first glance it might not be an obvious usability issue, but years of user testing and user research later it proves to be a problem for a large proportion of users across a … Read more about ‘Most common checkout usability issue ever?’


An expert review: the user experience of Kinect games

By Alistair Gray on 5 December 2011

With Christmas on the way & Xbox Kinect games expected to be particularly good sellers, I thought it would be perfect timing to share some findings and thoughts on the  latest game releases for the Kinect as seen at Eurogamer Expo.

What’s so interesting about the Kinect anyway?

Requiring no controller at all, the Microsoft Kinect allows … Read more about ‘An expert review: the user experience of Kinect games’


Which retailer delivers the best multichannel customer experience?

By Gemma Maidment on 30 November 2011

Having released our Retail Multichannel Customer Experience Report earlier this month and now that we are all meant to be gearing up for Christmas shopping, we thought it would be interesting to get a view of how well you think our sample 15 brands are doing to make you happy, loyal and wanting to go back for … Read more about ‘Which retailer delivers the best multichannel customer experience?’


Maybe Apple isn’t king of customer experience after all

By Philip Webb on 28 November 2011

As a company, Apple ploughs its own furrow. It has been a hugely successful innovator in terms of its business model and service delivery, re-inventing the way we interact with mobile devices and consume music. So it’s a surprise that the company ends up mid-table in our recent Retail Ecommerce Report. Why hasn’t a company … Read more about ‘Maybe Apple isn’t king of customer experience after all’


What can we learn from children about UX and design?

By Philip Webb on 25 November 2011

In a recent article in the Guardian about toddlers’ relationship with touchscreen technology, I was struck by some interesting aspects of children’s behaviour and attitudes.

Children aren’t afraid to experiment and they’ll interact with the technology in ways that the designers can’t predict. During user testing of a Three Blind Mice app, after chopping off the … Read more about ‘What can we learn from children about UX and design?’