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Google Analytics training

Our hands-on Google Analytics training is fantastic - small class sizes, highly interactive and taught by experts. Book your place now on to our Google Analytics training course and discover how to understand and interpret exactly what users are doing on your site.

Next Google Analytics training dates in 2012

  • Mar 26 (4 places) London
  • Jul 2 (6 places) London

Price

£445 + VAT including course manual, refreshments & lunch

Get a 10% or 20% discount when you book on any 2 or 3+ different courses respectively (view all courses)

Duration

1 day (10:00-17:00)

Location

Webcredible offices in London

We regularly run in-house Google Analytics training courses too, especially worthwhile if there are 4+ people attending. The course can be fully customised and combined with any of our other courses, if required. For more details please contact us.

Our Google Analytics course is part of our website optimisation training stream

OR

(You can pay by invoice later or by credit card now)

What you'll learn on the Google Analytics training course

During the one-day interactive Google Analytics training course you will:

  • Discover the world of web analytics, what it is exactly, why you should use it and how to get maximum benefit
  • Learn how to use the new interface including the dashboard and advanced segments
  • Understand the best metrics to measure and why
  • Find out precisely how to get the most from your data in Google Analytics
  • Understand how to create funnels and goals for your analytics
  • Discover how to evaluate the data - visits, visitors, bounce rates and traffic sources
  • Learn how to use all the reports and create your own using custom reporting
  • Find out some common troubleshooting tips, working through meaningful examples

You'll also receive a free 80-page Google Analytics training manual that contains all tutorials.

Google Analytics trainer

The Google Analytics training course is usually run by:

Mark Johnson

Mark is a true expert and specialist in Google Analytics. Day-to-day he advises campaign managers on Google Analytics trends and insights. In addition to providing training and consultancy on a daily basis, you've likely read his comments in various industry publications as he's frequently invited to contribute his expert opinion. He additionally publishes leading industry reports on the current state of online marketing on a quarterly basis.

 

Webcredible runs this course in conjunction with specialist digital marketing agency, Latitude Group, where Mark is a Digital Insight Consultant.

Previous training participants

The following organisations have all sent individuals and groups on to our training courses:

  • AOL
  • Barclays
  • BBC
  • British Airways
  • British Gas
  • eBay
  • EDF Energy
  • Environment Agency
  • Expedia
  • The Guardian
  • Harrods
  • Home Office
  • HSBC
  • ITV
  • John Lewis
  • Lastminute.com
  • Microsoft
  • Ministry of Defence
  • Nokia
  • NSPCC
  • T-Mobile
  • Tesco
  • United Nations
  • Virgin

The training course was delivered at a comfortable pace and in a group small enough to benefit all levels of experience. Thanks for a very enjoyable course!

Graham Farrugia, Expedia.co.uk (more testimonials)

Google Analytics training philosophy

Our Google Analytics training is fully based around the principle of learning-by-doing. The Google Analytics training lasts for one full day, during which time you'll complete a series of exercises designed for you to discover the answers by yourself and then put into practice what you've learnt.

By the end of the day, you'll have acquired a deep understanding of how to understand and interpret exactly what users are doing on your site. As a result of our hands-on Google Analytics training, you'll have:

  • A deeper understanding of your new knowledge
  • Ownership of what you've learnt
  • The ability to apply what you've learnt again and again in the future

Our Google Analytics training courses are relatively small (maximum 10 participants) due to their interactive nature and are informal and fun.

Our Google Analytics training centre

Google Analytics courses are run at our purpose-built training centre at the Webcredible offices in London. The Google Analytics training itself is run in a bright airy room with each person having access to a PC. You can also use our break-out area during breaks and lunch where refreshments are provided throughout the day.

  • Training room photograph
  • Desk and monitor photograph
  • Trainer photograph
  • Participant photograph
  • Trainer at board photograph
  • Training manual photograph

Sign up for our Google Analytics training course

Our Google Analytics course is part of our website optimisation training stream

OR

(You can pay by invoice later or by credit card now)

We regularly run in-house Google Analytics training courses too, especially worthwhile if there are 4+ people attending. The course can be fully customised and combined with any of our other courses, if required. For more details please contact us.

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