Google AdWords (PPC) training
Our hands-on Google AdWords training is fantastic - small class sizes, highly interactive and taught by experts. Book your place now on to Google AdWords training course our and find out how to manage a Google AdWords campaign that delivers outstanding results at minimum cost.
Next Google AdWords (PPC) training dates in 2012
- Apr 19 (4 places) London
- Jul 19 (6 places) London
Price
£445 + VAT including course manual, refreshments & lunch
Discounts for multiple bookings
Get a 10% or 20% discount when you book on any 2 or 3+ different courses respectively (view all courses)
Duration
1 day (10:00-17:00)
Location
Private Google AdWords (PPC) training courses also available
We regularly run in-house Google AdWords (PPC) training courses too, especially worthwhile if there are 4+ people attending. The course can be fully customised and combined with any of our other courses, if required. For more details please contact us.
What you'll learn on the Google AdWords (PPC) training course
Related courses
The Google AdWords (PPC) training is part of our online marketing training stream, which also includes:
You'll automatically get a 10% or 20% discount when you book on any 2 or 3+ different courses respectively.
During the one-day interactive Google AdWords (PPC) training course you will:
- Find out precisely how to plan, set up and manage a highly effective Google AdWords (PPC) campaign
- Discover how to research and select the most relevant keywords for your pay per click account
- Understand the different keyword match type settings and which ones to select
- Discover insider tips on how to develop an optimal Google AdWords bidding strategy
- Learn the secrets of writing captivating PPC ads to get customers to click-through
- Optimise advert copy to reduce undesirable click-throughs and save money
- Recognise what makes a good Google AdWords landing page and how to test its effectiveness
- Understand Google's Quality score and how to ensure your keywords get the highest score possible
You'll also receive a free 80-page Google AdWords (PPC) training manual that contains all tutorials.
Google AdWords (PPC) trainer
The PPC training course is usually run by:
Mark Johnson
Mark is a true expert and specialist in all aspects of online marketing, including Google AdWords & social media. Day-to-day he advises campaign managers on online marketing trends and insights. In addition to providing Google AdWords & social media training & consultancy on a daily basis, you've likely read his comments in various industry publications as he's frequently invited to contribute his expert opinion. He additionally publishes leading industry reports on the current state of online marketing on a quarterly basis.
Webcredible runs this course in conjunction with specialist digital marketing agency, Latitude Group, where Mark is a Digital Insight Consultant.
Previous training participants
The following organisations have all sent individuals and groups on to our training courses:
- AOL
- Barclays
- BBC
- British Airways
- British Gas
- eBay
- EDF Energy
- Environment Agency
- Expedia
- The Guardian
- Harrods
- Home Office
- HSBC
- ITV
- John Lewis
- Lastminute.com
- Microsoft
- Ministry of Defence
- Nokia
- NSPCC
- T-Mobile
- Tesco
- United Nations
- Virgin
The Webcredible training was excellent. I'll certainly recommend it to those around me.
Andy Brockie, The Guardian (more testimonials)
PPC training philosophy
Our Google AdWords (PPC) training is fully based around the principle of learning-by-doing. The Google AdWords (PPC) training lasts for one full day, during which time you'll complete a series of exercises designed for you to discover the answers by yourself and then put into practice what you've learnt.
By the end of the day, you'll have acquired a deep understanding of how to manage a highly effective PPC campaign, delivering outstanding results at minimum cost. As a result of our hands-on Google AdWords (PPC) training, you'll have:
- A deeper understanding of your new knowledge
- Ownership of what you've learnt
- The ability to apply what you've learnt again and again in the future
Our Google AdWords (PPC) training courses are relatively small (maximum 10 participants) due to their interactive nature and are informal and fun.
Our Google AdWords training centre
Google AdWords (PPC) courses are run at our purpose-built training centre at the Webcredible offices in London. The Google AdWords (PPC) training itself is run in a bright airy room with each person having access to a PC. You can also use our break-out area during breaks and lunch where refreshments are provided throughout the day.
Training room photograph
Desk and monitor photograph
Trainer photograph
Participant photograph
Trainer at board photograph
Training manual photograph
Sign up for our Google AdWords (PPC) training course
Private Google AdWords (PPC) training courses also available
We regularly run in-house Google AdWords (PPC) training courses too, especially worthwhile if there are 4+ people attending. The course can be fully customised and combined with any of our other courses, if required. For more details please contact us.
