Remote user testing

Deliverables from remote user testing

Remote user testing allows you to get many of the benefits of a regular user testing project, without having participants come into a lab. Instead, typical customers complete tasks on your digital touchpoints online, from their home or work. Remote usability testing allows you to:

• Monitor participants' ability to complete tasks and gain feedback on how participants found the interactions on your digital platforms
• Ask participants a series of questions to ensure all objectives are achieved
• Gain insights into user behaviour across a wide geographic spread
• See a full report outlining the findings, both positive and negative, and offering specific recommendations for maximising the user experience of your website
• Glean statistical analysis of efficiency, effectiveness and satisfaction of your brands customer experience (this can be used to provide a benchmark over time)

Success stories

Our work consistently helps our clients meet and exceed their targets. Some of our success stories include:

• 36% increase in made-to-order online revenues for Laura Ashley
• 50% reduction in mobile homepage drop-offs for Macmillan Cancer Support
• 44% conversion improvement and a 168% uplift in leads for Propertywide
• 80% increase in hotel 'look-to-book' conversions for Thomson

Our methodology

We deliver our remote user testing through purpose-built remote user testing software, which enables users to access the test over the Internet without downloading any software themselves. The remote testing itself may be moderated or unmoderated, depending on what's most appropriate. The process is as follows:

1. The tests are started and participants are prompted to complete tasks on your digital platforms. Tasks are usually quite specific due to the lower level of flexibility with remote testing.
2. We collect further information and feedback on how users found the tasks through a series of feedback requests and questions generated to the participant through the testing software.
3. We gather all of the results and deliver a robust set of recommendations based on our expert analysis.

The big picture

Remote user testing with Webcredible gives you solid, reliable evidence about your customer and user needs, and their precise behaviour when using your digital channels. Remote user testing goes hand-in-hand with user experience design to take your customer experience strategy and user research and ensure a highly optimised experience is implemented.

Menu

• What we do
• Case studies
• Training academy
• About us
• Blog & reports
• Contact us