
SEO training
Expert-led training courses
Our hands-on SEO training is fantastic - small class sizes, highly interactive and taught by experts.
Book your place now on to our SEO training course and learn how to manage a highly successful search engine optimisation strategy.
SEO training dates in 2013
The SEO training is part of our website optimisation training stream of 4 courses - get a 10% or 20% discount when you book on any 2 or 3+ different courses respectively.
SEO course duration & details
The course lasts for 1 day (10:00-17:00) and takes place at our purpose-built training centre at the Webcredible offices in London. You will:
- Receive all training materials and an 80-page SEO manual (containing all tutorials)
- Get very well fed whilst you're here - we provide light breakfast snacks, a buffet-style lunch with hot & cold canapés and refreshments throughout the day.
- Attend a relatively small (maximum 10 participants) SEO course that's interactive, informal and fun
What you'll learn on the SEO course
Our SEO training is fully based around the principle of learning-by-doing. During the one-day interactive training course you will:
- Learn innovative strategies to gain the best possible return for your SEO campaign
- Discover how to increase the number of quality & relevant website visitors
- Develop a robust strategy for on-page and off-page optimisation through basic techniques
- Find out how to develop a robust link building strategy (including social media optimisation)
- Get a clear idea of SEO pitfalls and avoiding search engine penalisation
- Understand how to maximise search engine inclusion and exclusion through index coverage and duplicate content
- Learn how to research and select the best keywords for your SEO campaign
- Discover how to track your SEO success and measure ROI
- Find out how to evaluate and establish best practice SEO through competitor benchmarking
- Acquire a deep understanding of how to manage and prioritise a successful search engine optimisation strategy with optimal ROI
We also have an advanced SEO training course which usually takes place the day after the SEO course.
Who is the SEO course for?
This course is particularly suitable if you are:
- Working in a marketing or digital role and want to learn more about the basics of optimising a website
- Wanting to understand the values of what optimisation does and the benefits and mechanics of SEO
Support after your SEO training
Our online Webcredible training community on LinkedIn provides on-going support after the course. We invite you to join the Alumni group in order to:
- Interact directly with our e-learning community, expert trainers and fellow students
- Get regular updates, tips and engage with us on our live chats and webinars
- Join in with discussions or ask questions to help you progress your learning once you're back in your working environment
SEO trainers
The SEO training course is usually run by:
Jamie Hammond
Jamie is Head of Analytics & Optimisation and has 10+ years' experience working in digital agencies. His areas of expertise include SEO, social media, Google Analytics consultancy and training. He is an expert in providing analytical insight and recommendations for improving websites and related marketing activity.
Kristin Kelly
Kristin is a Senior Analytics & Optimisation Manager. Her experience predominantly lies with social media, analytics and conversion optimisation. She comes from a technical background and was previously a programmer/developer. Additional areas of speciality include search engine optimisation, online media/marketing through display advertising, email, affiliate, blogging, mobile and online analytics.
Our training facilities

Our SEO courses are all run at our purpose-built training centre at the Webcredible offices in London.
All our training is run in a bright airy room with each person having access to a PC. You can also use our break-out area, with refreshments provided throughout the day.
Previous training participants
The following organisations have all sent individuals and groups on to our training courses:
I thoroughly enjoyed the training course. The hands-on approach meant I could put principles into action right there in class. I'd recommend this course to anyone who works with the web!
Head of online content, PartyGaming



























