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Web writing training

Our hands-on web writing training (or online copywriting training) is fantastic - small class sizes, highly interactive and taught by experts. Book your place now on to our web writing training course and learn to write and maintain effective online content for your website.

Advanced web writing training course also available.

Next web writing training dates in 2012

  • Mar 29 (4 places) London
  • Jul 5 (6 places) London

Price

£445 + VAT including course manual, refreshments & lunch

Get a 10% or 20% discount when you book on any 2 or 3+ different courses respectively (view all courses)

Duration

1 day (10:00-17:00)

Location

Webcredible offices in London

We regularly run in-house web writing training courses too, especially worthwhile if there are 4+ people attending. The course can be fully customised and combined with any of our other courses, if required. For more details please contact us.

Our web writing course is part of our online copywriting training stream

OR

(You can pay by invoice later or by credit card now)

What you'll learn on the web writing training course

During the one-day interactive web writing training course you will:

  • Learn how to write effective online content for your website
  • Learn specific, practical techniques for evaluating and improving existing content on your website
  • Find out how to write search engine optimised content
  • Receive wide-ranging sets of practical guidelines and advice
  • Discover how users read the content on your website
  • Practice and refine your new knowledge in sets of practical exercises throughout the day
  • Be shown how to continue your learning after the web writing training is finished

You'll also receive a free 80-page web writing training manual that contains all tutorials.

Web writing trainers

The web writing training course is usually run by one of:

Dan Fielder

Since 1997 Dan has led and delivered high-quality content projects for global brands, financial institutions, government agencies and successful Internet businesses, as well as training a wide range of organisations in effective online communication. A highly experienced writer and editor, Dan has edited print titles for the VNU and Emap publishing groups, and contributed to a wide range of national newspapers and publications.

Felice Hawley

Felice is a journalist and editor who began web-based writing after 16 years at CNN. Felice has led large web launch and content migration projects for local government and in the financial services and IT sectors. She designs bespoke training programmes on writing and media skills, with an emphasis on encouraging non-technical staff to make best use of their organisation's CMS.

Martin Wake

Martin has over a decade's experience of electronic publishing, writing and editing, specialising in the public sector, IT and finance. Martin has trained organisations as diverse as Worldwide Fund for Nature and London Stock Exchange. He consults, writes and edits for a wide range of clients on projects which involve a strong understanding of how to write to optimise copy.

 

Webcredible runs this course in conjunction with digital copywriting agency Sticky Content, where Dan, Felice and Martin spend most of their days.

Previous training participants

The following organisations have all sent individuals and groups on to our training courses:

  • AOL
  • Barclays
  • BBC
  • British Airways
  • British Gas
  • eBay
  • EDF Energy
  • Environment Agency
  • Expedia
  • The Guardian
  • Harrods
  • Home Office
  • HSBC
  • ITV
  • John Lewis
  • Lastminute.com
  • Microsoft
  • Ministry of Defence
  • Nokia
  • NSPCC
  • T-Mobile
  • Tesco
  • United Nations
  • Virgin

The web writing course was great! Practical exercises helped us learn how to apply our new skills during the training. The training was fun, interesting and interactive - I'd recommend it to anyone.

Filip Elerud, Levi Strauss (more testimonials)

Web writing training philosophy

Our web writing training is fully based around the principle of learning-by-doing. The web writing training lasts for one full day, during which time you'll complete a series of exercises designed for you to discover the answers by yourself and then put into practice what you've learnt.

By the end of the day, you'll have acquired a deep understanding of how to write effective content for the web. As a result of our hands-on web writing training, you'll have:

  • Improved confidence in writing content for your website
  • A deeper understanding of your new knowledge
  • Ownership of what you've learnt

Our web writing training courses are relatively small (maximum 10 participants) due to their interactive nature and are informal and fun.

Our web writing training centre

Web writing training courses are run at our purpose-built training centre at the Webcredible offices in London. The web writing training itself is run in a bright airy room with each person having access to a PC. You can also use our break-out area during breaks and lunch where refreshments are provided throughout the day.

  • Training room photograph
  • Desk and monitor photograph
  • Trainer photograph
  • Participant photograph
  • Trainer at board photograph
  • Training manual photograph

Sign up for our web writing training course

Our web writing course is part of our online copywriting training stream

OR

(You can pay by invoice later or by credit card now)

We regularly run in-house web writing training courses too, especially worthwhile if there are 4+ people attending. The course can be fully customised and combined with any of our other courses, if required. For more details please contact us.

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