Web writing training
Expert-led training courses
Our hands-on web writing training (or online copywriting training) is fantastic - small class sizes, highly interactive and taught by experts.
Book your place now on to our web writing training course and learn to write and maintain effective online content for your website.
Web writing training dates in 2012
- 5Jul(4 places)
- 20Sep(6 places)
- 8Nov(6 places)
Course duration
1 day (10:00 - 17:00) at our purpose-built training centre at the Webcredible offices in London.
What will I learn on the web writing course?
Our web writing training is fully based around the principle of learning-by-doing. During the one-day interactive training course you will:
- Learn how to write effective online content for your website
- Learn specific, practical techniques for evaluating and improving existing content on your website
- Find out how to write search engine optimised content
- Receive wide-ranging sets of practical guidelines and advice
- Discover how users read the content on your website
- Practice and refine your new knowledge in sets of practical exercises throughout the day
- Be shown how to continue your learning after the web writing training is finished
If the course seems too basic then check out our excellent advanced web writing course which usually takes place the day after this course.
Our web writing training courses are relatively small (maximum 10 participants) due to their interactive nature and are informal and fun.
All training materials and an 80-page web writing training manual (containing all tutorials) are included. You also get very well fed whilst you're here - we provide light breakfast snacks, a buffet-style lunch with hot & cold canapés and refreshments throughout the day.
Web writing trainers
The web writing training course is usually run by one of:
Dan Fielder
Since 1997 Dan has led and delivered high-quality content projects for global brands, financial institutions, government agencies and Internet businesses, as well as training a wide range of organisations in online communication. A highly experienced writer and editor, Dan has edited print titles for publishing groups, and contributed to a wide range of national newspapers and publications.
Felice Hawley
Felice is a journalist and editor who began web-based writing after 16 years at CNN. Felice has led large web launch and content migration projects for local government and in the financial services and IT sectors. She designs bespoke training programmes on writing and media skills, with an emphasis on encouraging non-technical staff to make best use of their organisation's CMS.
Martin Wake
Martin has over a decade's experience of electronic publishing, writing and editing, specialising in the public sector, IT and finance. Martin has trained organisations as diverse as Worldwide Fund for Nature and London Stock Exchange. He consults, writes and edits for a wide range of clients on projects which involve a strong understanding of how to write to optimise copy.
Webcredible runs this course in conjunction with digital copywriting agency Sticky Content, where Dan, Felice and Martin spend most of their days.
Our training facilities
Our web writing courses are all run at our purpose-built training centre at the Webcredible offices in London.
All our training is run in a bright airy room with each person having access to a PC. You can also use our break-out area during breaks and lunch where refreshments are provided throughout the day.
Previous training participants
The following organisations have all sent individuals and groups on to our training courses:
The web writing course was great! Practical exercises helped us learn how to apply our new skills during the training. The training was fun, interesting and interactive - I'd recommend it to anyone.
Digital manager, Levi Strauss
