<?xml version="1.0"?><rss version="0.91"><channel><title>Webcredible Articles</title><link>http://www.webcredible.co.uk/user-friendly-resources/articles.shtml</link><description>Read through our free how-to articles and become a user experience &amp; web design expert!</description><language>en-GB</language><image><url>http://www.webcredible.co.uk/i/l.gif</url><title>Webcredible</title><link>http://www.webcredible.co.uk</link></image><item><title>Accessible online video for keyboard-only users</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/accessible-video.shtml</link><description>Please change the description to: Find out all you need to do to make online videos accessible, beyond simply providing subtitles and transcripts.</description></item><item><title>Designing for B2B and enterprise applications</title><link>http://www.webcredible.co.uk/user-friendly-resources/ucd/enterprise-applications.shtml</link><description>It's not uncommon to hear people complaining about the poor user experience of some B2B and enterprise applications. Read through these top tips to help you in designing enterprise applications that offer a better user experience and increase productivity.</description></item><item><title>Six mistakes to avoid in mobile usability</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/mobile-usability-mistakes.shtml</link><description>Looking to reach your customers through the mobile, but not sure of the best way to go about it. This article looks at some of the most common mistakes that people make when they are giving their business a mobile presence.</description></item><item><title>6-step process for planning a user test</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/testing-plan.shtml</link><description>Preparing for usability testing requires a surprisingly large amount of planning. Here are the 6 key steps you should go through to get ready.</description></item><item><title>Service design across multiple channels - breaking down silos or joining up?</title><link>http://www.webcredible.co.uk/user-friendly-resources/ucd/service-design.shtml</link><description>In today's highly competitive environment, it's important to think about how a product or service is conceived and designed across multiple touchpoints. In this article we introduce the concept of service design and explain why it's important.</description></item><item><title>How to submit your content to article sites</title><link>http://www.webcredible.co.uk/user-friendly-resources//marketing/article-directories.shtml</link><description>Want to get lots of quality links and high rankings on Google? This article provides detailed information on how to get the most out of article directories for SEO and which article sites you should use.</description></item><item><title>Making an impact: Measuring web design effectiveness</title><link>http://www.webcredible.co.uk/user-friendly-resources/ucd/measuring-aesthetics.shtml</link><description>Want to build a great website incorporating aesthetic design and usability? Find out what to measure to help ensure your site has great aesthetics, usability and desirability.</description></item><item><title>Focus groups vs. usability testing - what, when and why?</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/focus-vs-testing.shtml</link><description>Focus groups and usability testing are two very useful but very different user research disciplines. This article will look at the difference between focus groups and usability testing, the pros and cons of each and when in the development process you should use them.</description></item><item><title>User experience over usability</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/usability-ux.shtml</link><description>A good experience is essential for a customer to return and good site usability has several advantages. This article looks at the big picture and the difference in focus between usability and user experience.</description></item><item><title>7 tips for designing for older users</title><link>http://www.webcredible.co.uk/user-friendly-resources/ucd/older-users-design.shtml</link><description>Looking to design a website for older users? Read through these top tips and ensure your site is as effective as possible. </description></item><item><title>How to make the most of your website in a recession</title><link>http://www.webcredible.co.uk/user-friendly-resources/marketing/website-recession.shtml</link><description>Times are undeniably tough and businesses are looking for a much-needed edge to survive.  Find out how your website can give you that edge.</description></item><item><title>Website aesthetics - what has it got to do with usability?</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/aesthetics-usability.shtml</link><description>How we choose what to buy is a key question that should be asked when designing an ecommerce website. Find out the importance of and relationship between aesthetics and usability.</description></item><item><title>Improving mobile internet usability</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/mobile-internet.shtml</link><description>Even in these relatively advanced times, there's a whole set of problems faced by mobile users when it comes to accessing the Internet. Read about the importance of mobile usability.</description></item><item><title>Getting your website right - uses and misuses of web design patterns</title><link>http://www.webcredible.co.uk/user-friendly-resources/ucd/design-patterns.shtml</link><description>Thinking of using web design patterns for your website? Read about how to make sure you're using them in the right context and the right places.</description></item><item><title>User interviews - analysis simplified</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/user-analysis.shtml</link><description>You've conducted your user interviews, but now you need to make sense of all that information you've gathered. These best practice tips will help you analyse the results.</description></item><item><title>Ecommerce on the go - selling through the mobile</title><link>http://www.webcredible.co.uk/user-friendly-resources/persuasion/mobile-commerce.shtml</link><description>While many consumers are already comfortable making online purchases, doing the same through a mobile phone poses unique challenges. Boost your mobile sales by following these best practice tips for your mobile ecommerce site.</description></item><item><title>Optimising your online video content </title><link>http://www.webcredible.co.uk/user-friendly-resources/content/optimising-video.shtml</link><description>Find out how to optimise online video for marketing and search purposes. Doing so will help boost your search rankings and attract more users to your site.</description></item><item><title>Digital politics - engaging voters online</title><link>http://www.webcredible.co.uk/user-friendly-resources/marketing/digital-politics.shtml</link><description>Want to know who's doing what online in the 2008 US Presidential race? Read about Obama and McCain's use of online and social media and how this may affect the outcome.</description></item><item><title>SEO - why it works best with quality writing</title><link>http://www.webcredible.co.uk/user-friendly-resources/content/seo-writing.shtml</link><description>Using specific search engine optimised content on your website is crucial to your search ranking. Read through these top tips so that your search ranking can soar.</description></item><item><title>Online travel booking: What influences consumers</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/travel-booking.shtml</link><description>Online travel customers are influenced by lots of different things when it comes to booking a holiday - find out how you can better reach your customers and boost sales.</description></item><item><title>Online videos: Engaging your users</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/online-videos.shtml</link><description>Online video is a great way to attract users to your site, but you must make the user experience of your video content a priority - find out all you need to know.</description></item><item><title>User interviews - A basic introduction</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/user-interviews.shtml</link><description>User interviews are a great way to build research on your users and help improve the usability of your site. Find out how to conduct them.</description></item><item><title>Website content - Getting it right for search engines</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/website-content.shtml</link><description>The content on your website is key for your search engine ranking - find out why this is.</description></item><item><title>5 ways to improve online cross- &amp; up-selling</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/cross-up-sell.shtml</link><description>Find out how to increase cross-selling and up-selling on your website. Doing so will help you sell more items and keep customers coming back to your site again and again.</description></item><item><title>Usability &amp; security: Unlikely bedfellows? </title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/security.shtml</link><description>With people having to remember more and more usernames, passwords and PINs, it's crucial that any online security offers the best possible usability. Find out how you can help customers remember their passwords and continue using your website in the long-term.</description></item><item><title>Online persuasion - 7 ways to persuade people to buy</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/online-persuasion.shtml</link><description>Persuading people to do what you want them to do on your website isn't as hard as you think. Read through these top tips and so your online conversion rates can soar!</description></item><item><title>Social media marketing - a guide</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/social-media.shtml</link><description>Marketing to social media websites such as Digg and del.icio.us has become an integral part of any SEO campiagn - find out what you need to do.</description></item><item><title>Planning your stylesheet -  the definitive guide</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/planning-stylesheet.shtml</link><description>Don't let your stylesheet files get out of control - follow these guidelines right from the start and you'll easily be able to manage and update your CSS files.</description></item><item><title>AJAX accessibility for websites</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/ajax-accessibility.shtml</link><description>Discover the accessibility problems caused by AJAX and how it can be used to enhance web accessibility.</description></item><item><title>Customisable websites - the definitive guide</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/customisation.shtml</link><description>Customisable websites have recently become more and more popular - get the lowdown on when and why you should and shouldn't allow users to change pages on your website.</description></item><item><title>The ultimate guide to directory submissions</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/directory-submission.shtml</link><description>Submitting your website to directories is a great way to increase your search engine rankings - get the full lowdown on how to do this.</description></item><item><title>10 common errors when implementing accessibility</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/errors.shtml</link><description>Web developers often make the same errors as each other when implementing accessibility - find out what these are and how to avoid making these mistakes.</description></item><item><title>Designing online social networks: The theories of social groups</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/social-networks.shtml</link><description>It's important to fully understand the theories of social groups, before designing online social networks - find out all you need to know!</description></item><item><title>Search engine spam</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/seo-spam.shtml</link><description>Hidden text, doorway pages and mirror sites are all examples of search engine spam and could get you banned from the search engines - make sure your site avoids all of these!</description></item><item><title>Converting visitors to buyers</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/convert-visitors.shtml</link><description>Converting visitors to buyers can be easily achieved by following some basic rules of conversion.</description></item><item><title>Ecommerce imagery: Persuading with pictures</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/images-ecommerce.shtml</link><description>The use of effective images to sell online is crucial. Read through these essential guidelines and find out how to use images to increase conversion rates.</description></item><item><title>Improving accessibility for motor impaired users</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/motor-impaired.shtml</link><description>The unique requirements for motor impaired web users can often be overlooked - find out what you need to do for your website.</description></item><item><title>7 usability guidelines for websites on mobile devices</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/mobile-guidelines.shtml</link><description>Usability and page design for websites on mobile phones is very different to that of PCs. These essential mobile usability guidelines will help ensure your site works well for mobile visitors.</description></item><item><title>Advanced link building</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/link-building.shtml</link><description>Discover new advanced link building techniques, such as hosted content pages, that can significantly raise your search engine profile.</description></item><item><title>Opening PDFs in a new window with JavaScript</title><link>http://www.webcredible.co.uk/user-friendly-resources/dom-scripting/pdf-new-window.shtml</link><description>Learn how to use unobtrusive JavaScript to automatically open all PDFs in a new window.</description></item><item><title>Print stylesheet - the definitive guide</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/print-stylesheet.shtml</link><description>A print stylesheet will automatically make all your web pages print-friendly. Find out how to make one with this definitive guide.</description></item><item><title>Web design aesthetics</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/website-design.shtml</link><description>You have just 5 seconds to persuade new visitors to stay on your website - find out how to use website design aesthetics to keep users on your site.</description></item><item><title>How to embed usability &amp; UCD internally</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/embed-ucd.shtml</link><description>Integrating usability into any organisation can be a difficult and isolating experience. Get the lowdown on how to achieve this within your organisation.</description></item><item><title>Accessibility audit vs accessibility testing</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/audit-testing.shtml</link><description>Article outlining the difference between the two accessibility evaluation methods: The accessibility audit and accessibility testing.</description></item><item><title>10 ways to orientate users on your site</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/orientate-users.shtml</link><description>Follow these top tips and make sure site visitors know where they are on your site at all times.</description></item><item><title>The page title and meta description</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/page-title-meta.shtml</link><description>Never underestimate the importance of the page title and meta description - they're used by both search engines and people to judge your website.</description></item><item><title>Striped tables using JavaScript</title><link>http://www.webcredible.co.uk/user-friendly-resources/dom-scripting/striped-tables.shtml</link><description>Find our how to use unobtrusive JavaScript to make striped tables with different backgrounds on each row.</description></item><item><title>You who? - Trust in web 2.0</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/web20-trust.shtml</link><description>Issues of online trust have evolved as web 2.0 is becoming more widespread - find out what implications this has for your website.</description></item><item><title>The future of web accessibility</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/future.shtml</link><description>Accessibility is currently in a great state of change - find out what the future hold for web accessibility and how this may affect your website.</description></item><item><title>Eye tracking: Eye candy vs. I can do</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/eye-tracking.shtml</link><description>Find out the pros and cons of eye tracking, showing you when you should and perhaps shouldn't use it.</description></item><item><title>CSS shorthand properties</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/css-shorthand-properties.shtml</link><description>Master these CSS shorthand properties and shave kilobytes off your CSS documents!</description></item><item><title>Split A/B testing</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/ab-testing.shtml</link><description>Split A/B testing is ideal for testing two web page designs to find out which is the best. Find out how A/B testing works and when to use it.</description></item><item><title>Sales without search engines</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/no-search-engines.shtml</link><description>Search engines may be crucial to your internet marketing strategy but it can be dangerous to rely on them. Find out why and what other marketing options are available to you and your website.</description></item><item><title>Beyond guidelines: Advanced accessibility techniques</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/beyond-guidelines.shtml</link><description>Find out how to go beyond the W3C accessibility guidelines and offer a truly accessible web experience.</description></item><item><title>Filter &amp; sort: Improving ecommerce product findability</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/ecommerce-findability.shtml</link><description>Filtering and sorting are essential for helping users find the products they're looking for. Find out how to make best use of this essential functionality.</description></item><item><title>Increasing form usability with JavaScript</title><link>http://www.webcredible.co.uk/user-friendly-resources/dom-scripting/form-usability.shtml</link><description>It's easy to increase the usability of forms using JavaScript - find out how.</description></item><item><title>The future belongs to the trusted few</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/trusted-few.shtml</link><description>Find out how to avoid sneaky marketing practices that users can see through. Instead, provide honest and useful content and watch the number of repeat site visitors soar.</description></item><item><title>Learning difficulties and web accessibility</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/learning-difficulties.shtml</link><description>Web accessibility for those with learning difficulties can prevent some unique challenges - find out why and what you should be doing.</description></item><item><title>Wikiasari: The convergence of usability and SEO</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/wikiasari-seo.shtml</link><description>Wikiasari's new search engine could change the way search rankings are formulated - find out what this means for your website.</description></item><item><title>New CSS commands for Internet Explorer 7</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/ie7-commands.shtml</link><description>Internet Explorer 7 now supports a number of new CSS commands - find out what these are and how to use them.</description></item><item><title>Being a trusted expert</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/expert.shtml</link><description>Find out how to become a trusted expert on your website and watch your online credibility soar!</description></item><item><title>The problem with automated accessibility testing tools</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/automated-tools.shtml</link><description>Automated accessibility testing tools can be useful, but there are a number of disadvantages with relying on them.</description></item><item><title>Expert usability review vs. usability testing</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/website-review.shtml</link><description>Article outlining the difference between the two usability evaluation methods: The expert usability review and usability testing.</description></item><item><title>How to validate forms with JavaScript</title><link>http://www.webcredible.co.uk/user-friendly-resources/dom-scripting/validate-forms-javascript.shtml</link><description>Discover why and how you should use unobtrusive JavaScript to validate forms.</description></item><item><title>Improving usability for screen reader users</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/screen-readers.shtml</link><description>Find out how to improve usability and accessibility for screen reader users.</description></item><item><title>Google search engine optimisation and their 80/20 rule</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/google-seo.shtml</link><description>Google's 80/20 rule means they apply a lot of of importance to off-page optimisation, such as inbound link text. On-page optimisation is now considered to be far less important.</description></item><item><title>JavaScript &amp; progressive enhancement</title><link>http://www.webcredible.co.uk/user-friendly-resources/dom-scripting/progressive-enhancement.shtml</link><description>Learn about Javascript and how it can be used to progressively enhance your site.</description></item><item><title>Separate text-only version? No thanks!</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/text-only.shtml</link><description>Why a separate text-only version of a website is a really bad idea.</description></item><item><title>Innovative user interface design</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/user-interface-design.shtml</link><description>More and more websites are developing innovative user interface designs. Check out some of our favourites and see what new ideas you can glean!</description></item><item><title>Compelling headlines to improve your search engine ranking</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/headings.shtml</link><description>Write compelling headings that attract both search engines and your desired kind of site visitor.</description></item><item><title>Intranet usability guidelines</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/intranet-usability.shtml</link><description>Read through these intranet usability guidelines and discover how to improve employee productivity and ease of information-retrieval.</description></item><item><title>What makes a quality link target?</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/quality-links.shtml</link><description> Finding quality link targets requires you to do more than just look at the Google PageRank - Follow these nine top tips and find the best websites out there to get links from.</description></item><item><title>Preparing your CSS for Internet Explorer 7</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/internet-explorer-7.shtml</link><description>Internet Explorer 7 has different (and better) support for CSS than any of its predecessors - find out what implications this may have for your website.</description></item><item><title>Helping your visitors: A state of mind</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/help-visitors.shtml</link><description>Remember your site visitors won't find your website as easy to use as you do. Change your state of mind and you'll improve the user experience for all visitors.</description></item><item><title>WCAG 2.0: The new W3C accessibility guidelines evaluated</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/wcag-guidelines-20.shtml</link><description>WCAG 2.0, the second version of the W3C's accessibility guidelines are soon to be released - find out what we think of these new guidelines.</description></item><item><title>Web accessibility for screen magnifier users</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/screen-magnifiers.shtml</link><description>Discover how to improve both usability and accessibility for screen magnifier users using the Internet.</description></item><item><title>Mobile &amp; handheld usability testing - why it matters</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/mobile-usability.shtml</link><description>Mobile and handheld usability testing is crucial to your business - find out why and what you need to do for this unique medium.</description></item><item><title>Are your prospects walking out on you?</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/prospects.shtml</link><description>Learn how to write compelling copy that will keep your site visitors interested in what you're offering.</description></item><item><title>Usability testing with children</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/testing-children.shtml</link><description>Usability testing with children can prevent some unique challenges - find out what exactly these are and what you need to do.</description></item><item><title>Google's advice for your website: Content</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/google-content.shtml</link><description>Google seems to be awarding more and more importance to good content - find out why and what you need to do.</description></item><item><title>Linking out is good</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/linking-out.shtml</link><description>Find out why outbound links from your website can benefit you.</description></item><item><title>Focus groups - how to run them</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/focus-groups.shtml</link><description>Focus groups are fundamental as an input into any web design decisions - find out how to plan and successfully run them.</description></item><item><title>Ten more CSS tricks you may not know</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/more-css-tricks.shtml</link><description>Follow up to the popular article, 'Ten CSS tricks you may not know' - learn something new and see how many you already know!</description></item><item><title>Using the Web Accessibility Toolbar</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/accessibility-toolbar.shtml</link><description>The Web Accessibility Toolbar will help you test any website for basic accessibility in just a few minutes - find out where you can get it from and how to use it.</description></item><item><title>User-centered design (UCD) - 6 methods</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/user-centered-design.shtml</link><description>Learn all about user-centered design, the methods available to you, and how and when they should be employed.</description></item><item><title>Don't submit your website to anymore search engines</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/submit-search-engines.shtml</link><description>Find out why you can still get a high search engine ranking without submitting your website to the search engines.</description></item><item><title>8 guidelines for usability testing</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/usability-testing.shtml</link><description>Eight essential guidelines for usability testing, helping you to plan, run and analyse usability tests.</description></item><item><title>Build up links to your website</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/build-up-links-website.shtml</link><description>Learn how to get incoming links into your website so you can achieve a high search engine ranking.</description></item><item><title>Internet Explorer &amp; CSS issues</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/internet-explorer.shtml</link><description>Internet Explorer has a number of CSS issues. Find out what these issues are and how to get around them, so your website looks the same in all browsers.</description></item><item><title>Using ezine articles to promote your business</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/ezine.shtml</link><description>Writing ezine articles can be a massive benefit to your business - find out exactly why!</description></item><item><title>The definitive link building strategy</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/link-building-strategy.shtml</link><description> Learn how to go about starting that all-important link building campaign, to help ensure a higher search engine ranking for your website.</description></item><item><title>Make testimonials believable!</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/testimonials-believable.shtml</link><description>Find out how to write really believable testimonials.</description></item><item><title>Usability for older web users</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/older-users.shtml</link><description>The number of older web users is growing at a dramatic rate. Find out how to make your website easy to use for this lucrative market.</description></item><item><title>CSS and round corners: Borders with curves</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/css-round-corners-borders.shtml</link><description>Discover how to make boxes with rounded borders, all through the power of CSS.</description></item><item><title>Writing effective ALT text for images</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/image-alt-text.shtml</link><description>Simply inserting ALT text isn't necessarily enough to ensure accessible images - the text must also be effectively written. Find out how to achieve this...</description></item><item><title>How to improve your site search (...or 'looking for jamie oliver')</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/site-search.shtml</link><description>Site search engines should always allow for common user errors. By taking these errors into account, users won't leave your site because the search function isn't showing them what you're looking for.</description></item><item><title>Forget the "What" - Focus on the "How"</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/what-how.shtml</link><description>Find out how to write web copy that sells.</description></item><item><title>The secret benefit of search engine optimisation: Increased usability</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/seo-web-usability.shtml</link><description>How a website optimised for search engines also improves its usability.</description></item><item><title>Six powerful ways to find link targets</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/link-targets.shtml</link><description>Building up links into your website is one of the most effective ways of achieving a high search engine ranking - find out how to find the best websites from which to request links.</description></item><item><title>CSS and round corners: Boxes with curves</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/css-round-corners-boxes.shtml</link><description>Discover how to make boxes with round corners, all through the power of CSS.</description></item><item><title>Disbaility Discrimination Act (DDA) &amp; web accessibility</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/uk-website-legal-requirements.shtml</link><description>Find out about the UK legal requirements for websites under the Disability Discrimination Act (DDA).</description></item><item><title>The seven deadly sins of web design</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/web-design-sins.shtml</link><description>Read about the seven deadliest web design sins from a recent survey, and what it means for your website.</description></item><item><title>Keywords phrases in linking text</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/link-text.shtml</link><description>Placing keywords into linking text gives search engines a clue as to what each destination page is about.</description></item><item><title>Creating a sales page that converts</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/sales-pages.shtml</link><description>Anyone can put up a web page, but putting one up that actually sells requires some skill. Discover exactly what you need to do!</description></item><item><title>Making accessible forms part 2</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/accessible-forms-2.shtml</link><description>Learn even more about making your online forms accessible in part 2 of this HTML form tutorial.</description></item><item><title>CSS hacks &amp; browser detection</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/hacks-browser-detection.shtml</link><description>Learn how to use CSS hacks to send different commands to different browsers.</description></item><item><title>Get a free call to action!</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/call-to-action.shtml</link><description>Every page on your website needs a call-to-action, a what can I do next. Learn how you can do this simply by listening to infomercials.</description></item><item><title>Making accessible forms part 1</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/accessible-forms-1.shtml</link><description>Learn how to make your online forms accessible in this HTML form tutorial.</description></item><item><title>Everyday usability</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/web-journeys.shtml</link><description>Something as simple as taking a new bus journey to work can provide you with valuable usability lessons. Sound strange? Read on for more...</description></item><item><title>The write to link popularity</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/link-popularity-write.shtml</link><description>Writing articles is one of the best way to improve the link popularity of your website - find out why.</description></item><item><title>Testimonials: Friend or foe?</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/testimonials.shtml</link><description>Find out how to write really believable testimonials.</description></item><item><title>Content &amp; usability: Writing for the web</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/web-content.shtml</link><description>Writing for the web is totally different to writing for printed matter - find out how to write content for this medium with these eight guidelines.</description></item><item><title>Does a question mark in the URL affect ranking?</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/question-marks.shtml</link><description>Find out how using dynamic URLs can affect your search engine ranking.</description></item><item><title>Ten accessibility blunders of the big players</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/big-websites-accessibility.shtml</link><description>Accessibility evaluation of ten of the most popular websites on the Internet.</description></item><item><title>Tell me what you do!</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/what-you-do.shtml</link><description>Explaining what you actually do is the first thing your website should do, but many sites forget this most basic of information. Find out how to do this effectively and avoid leaving your site visitors in the dark.</description></item><item><title>Hiring a search engine marketing company</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/hire-search-engine-company.shtml</link><description>Thinking about hiring a search engine marketing company? Find out what you should be looking for and when to run away.</description></item><item><title>Ten CSS tricks you may not know</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/css-tricks.shtml</link><description>10 lesser known CSS tricks - learn something new and see how many you already know!</description></item><item><title>Staying ahead of competitors</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/ahead-competitors.shtml</link><description>Learn how to stay ahead of your competitors in the fast-paced ever-changing world of the Internet.</description></item><item><title>Web accessibility myths</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/myths.shtml</link><description>Dispelling some popular myths about designing accessible websites.</description></item><item><title>Why track your visitor's behaviour?</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/track-visitors.shtml</link><description>Understanding what your visitors actually do on your website is an essential part of usability.</description></item><item><title>Link popularity - who should you link to</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/link-popularity.shtml</link><description>How to increase your link popularity by deciding who to link to.</description></item><item><title>Why a CSS website layout will make you money</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/css-website-layout.shtml</link><description>Changing your website from a table layout to a CSS layout will make you money. Sound weird? Read on and find out how.</description></item><item><title>Benefits of an accessible website - part 2: The business case</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/benefits-of-accessible-websites-2.shtml</link><description>The benefits of accessible websites and web accessibility.</description></item><item><title>Ten ways to improve the usability of your ecommerce site</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/ecommerce-usability.shtml</link><description>Here are ten ways to improve the usability of your ecommerce site, so that you can maximise your conversion rate and help convert the contents of users' shopping baskets into orders.</description></item><item><title>Does keyword location on page affect ranking?</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/keyword-location.shtml</link><description>Find out the best places to position your keywords on web pages to increase your search engine ranking.</description></item><item><title>Create credibility for online success</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/online-success.shtml</link><description>Read about what it takes to create credibility for your online business.</description></item><item><title>Benefits of an accessible website - 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Learn how to do something with it and get it working for you!</description></item><item><title>Manchester United: Top of the web accessibility league?</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/man-utd.shtml</link><description>Manchester United' accessible website has received a lot of publicity. This article suggests that what they've done is actually very wrong.</description></item><item><title>Writing effective link text</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/effective-link-text.shtml</link><description>Six pointers for writing more effective hypertext link text.</description></item><item><title>Words - the secret sauce in website marketing</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/website-marketing.shtml</link><description>Find out how to use the power of words to optimise your website's message.</description></item><item><title>Ten usability blunders of the big players</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/big-websites-usability.shtml</link><description>Usability evaluation of ten of the most popular websites on the Internet.</description></item><item><title>Ten quick tests to check your website for accessibility</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/testing-web-accessibility.shtml</link><description>An easy way to test your website for accessibility.</description></item><item><title>You had me at the search engine</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/had-me-search-engine.shtml</link><description>Follow this advice and your site users will be able to find the information you want them to find.</description></item><item><title>About the Open Directory (DMOZ)</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/open-directory.shtml</link><description>Find out all about submitting your website to the Open Directory (DMOZ).</description></item><item><title>CSS trick: Same link text - different colours</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/different-link-text-colour.shtml</link><description>Using the power of CSS learn how to create multi-coloured link text - within the same link!</description></item><item><title>The DRC blew it</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/drc-blew-it.shtml</link><description>The DRC has been campaigning for accessible websites for years. They just had their biggest chance to force some change... And they blew it.</description></item><item><title>Beyond web usability: Web credibility</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/beyond-web-usability.shtml</link><description>Find out why usability will no longer give you the edge. Make way for web credibility.</description></item><item><title>Planning a usable website: A three-step guide</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/plan-usable-website.shtml</link><description>Your website should be focused around your users' needs - find out how.</description></item><item><title>How to find good keywords</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/good-keywords.shtml</link><description>Get the best keywords for your website.</description></item><item><title>CSS design: The basics</title><link>http://www.webcredible.co.uk/user-friendly-resources/css/basics.shtml</link><description>Learn the all-important CSS design basics with these tips and guidelines.</description></item><item><title>Eight web usability killers</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/web-usability-killers.shtml</link><description>Read this article to check that your website isn't sending its visitors away.</description></item><item><title>Search engine optimisation: The basics</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/basics.shtml</link><description>Learn the all-important SEO basics with these tips and guidelines.</description></item><item><title>Assessing the credibility of online sources</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/assessing-credibility-online-sources.shtml</link><description>Discover how to work out which websites you should trust.</description></item><item><title>How disabled user access the Internet</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/disabled-users-access-internet.shtml</link><description>How disabled people use the Internet.</description></item><item><title>Web credibility: The basics</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-credibility/basics.shtml</link><description>Learn the all-important web credibility basics with these tips and guidelines.</description></item><item><title>Web accessibility: The basics</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-accessibility/basics.shtml</link><description>Learn the all-important web accessibility basics with these tips and guidelines.</description></item><item><title>Improve the readability of your web page</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/web-page-readability.shtml</link><description>Follow this advice and your site users will be able to find the information you want them to find.</description></item><item><title>Web usability: The basics</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/basics.shtml</link><description>Learn the all-important web usability basics with these tips and guidelines.</description></item><item><title>SEO without usability - an exercise in futility</title><link>http://www.webcredible.co.uk/user-friendly-resources/web-usability/seo-usability.shtml</link><description>There's not much point in getting to the top of the search engines if people can't find what they're looking for once they get to your website.</description></item><item><title>The myth of "guaranteed #1 ranking" in search engine marketing</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/ranking-search-engine-marketing.shtml</link><description>Find out why no one can guarantee a number one search engine ranking.</description></item><item><title>Site maps and hypertext links: 'Food' for search engine robots</title><link>http://www.webcredible.co.uk/user-friendly-resources/search-engine-optimisation/food-search-engine-robots.shtml</link><description>Find out how to help search engines delve deep into your site with hypertext links and a site map.</description></item></channel></rss>