Articles tagged with 'Digital marketing'
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- Online marketing (28)
- Persuasion & sales (9)
- Usability & user research (6)
- User-centered design (1)
- Web accessibility (2)
- Web content (14)
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- Video on demand: 5 key behaviours and attitudes
- With video on demand becoming more popular and widespread, read about our research findings on VoD behaviour trends.
- Topic: Usability & user research
- Tags:
- 7 tips for creating great link bait
- Making sure that the link bait is captivating and relevant to your target audience is vital. Read through these 7 great tips for creating great link bait that works.
- Topic: Online marketing
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- Higher education and digital marketing - joining the party
- Higher education brands can easily increase engagement with their customers through digital media - find out how and what they should be doing.
- Topic: Online marketing
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- Partnership - the magic ingredient for affiliate marketing
- A successful affiliate marketing campaign will only happen - and remain long term - with successful relationships. Discover exactly what you need to do to build up these relationships.
- Topic: Online marketing
- Tags:
- Working your tone of voice online
- The tone of voice that you use online is incredibly important to your brand and message. Find out how to apply a distinctive and consistent tone of voice to all of your online communications.
- Topic: Web content
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- Accessible online video for keyboard-only users
- Find out all you need to do to make online videos accessible, beyond simply providing subtitles and transcripts.
- Topic: Web accessibility
- Tags:
- Six mistakes to avoid in mobile usability
- Looking to reach your customers through the mobile, but not sure of the best way to go about it. This article looks at some of the most common mistakes that people make when they are giving their business a mobile presence.
- Topic: Usability & user research
- Tags:
- Service design across multiple channels - breaking down silos or joining up?
- In today's highly competitive environment, it's important to think about how a product or service is conceived and designed across multiple touchpoints. In this article we introduce the concept of service design and explain why it's important.
- Topic: User-centered design
- Tags:
- How to submit your content to article sites
- Want to get lots of quality links and high rankings on Google? This article provides detailed information on how to get the most out of article directories for SEO and which article sites you should use.
- Topic: Online marketing
- Tags:
- Ecommerce on the go - selling through the mobile
- While many consumers are already comfortable making online purchases, doing the same through a mobile phone poses unique challenges. Boost your mobile sales by following these best practice tips for your mobile ecommerce site.
- Topic: Persuasion & sales
- Tags:
