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First published: February 2009

Ecommerce Accessibility for High Street Retailers 2009

The Ecommerce Accessibility for High Street Retailers 2009 is an update on the highly popular ecommerce accessibility report of 2007. The report evaluates the accessibility of the UK's leading high street retailers' websites. Based on real world accessibility (not merely box ticking), we devised 20 essential web guidelines that all ecommerce websites should adhere to, evaluating each site against these guidelines.

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The website we analysed and their scores were:

  • John Lewis - 74%
  • Boots - 72%
  • Argos - 71%
  • HMV - 70%
  • Game - 70%
  • B&Q - 68%
  • Hamleys - 68%
  • H.Samuel - 65%
  • Mothercare - 64%
  • Accessorize - 63%
  • WHSmith - 61%
  • Top Shop - 58%
  • Marks & Spencer - 58%
  • Debenhams - 58%
  • Waterstones - 56%
  • Early Learning Centre - 54%
  • Body Shop - 53%
  • Next - 51%
  • Currys - 37%

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